I believe there are 3 problems facing society right now 1) The everyday person has lost the ability to be creative, 2) Connections have become surface level, and 3) We lack effective means of self expression. Cohart is a game that aims to solves those problems by doing art therapy with friends. Through the game you will encounter 4 characters Goals, Gratitude, Relaxation and Self all which aim to help solve the previously specified problems. Through out this project I learned the impacted the importance of great copy especially when it comes to things real life practices such as art therapy. I now also better understand how great branding can elevate any product.
Graphic Design
Illustration
Creative Direction
Copywriting
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